Page 48 - Winter 2008

The Business of Acoustics
Dick Stern
Applied Research Laboratory, The Pennsylvania State University PO Box 30, State College, Pennsylvania 16804
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PCB PIEZOTRONICS ANNOUNCES FORMATION OF NEW WORLDWIDE AEROSPACE & DEFENSE DIVISION
PCB Piezotronics (PCB®) has announced the formation of the PCB® Aerospace & Defense division, a dedicated, tar- geted, market-focused, global technical sales & marketing product and program management group based within PCB® worldwide headquarters.
PCB® Aerospace and Defense is specializing in prod- ucts and programs developed exclusively for the global aerospace, civil and military aviation, defense, homeland security, nuclear, and test and measurement markets. Products include space-rated high temperature and high- g shock accelerometers; space-qualified hardware; sensors and instrumentation for Health and Usage Monitoring Systems (HUMS) for unmanned Air Vehicles, helicopters, fixed wing aircraft and ground vehicles; system electron- ics; combustion-monitoring pressure sensors; high tem- perature engine vibration monitoring sensors; launch and separation shock sensors; active noise cancellation prod- ucts; and aircraft hydraulic pressure sensors, among oth- ers. Typical applications include vibration and fatigue test- ing; qualification testing; aircraft and engine ground, flut-
ter and flight testing; blast pressure and hydraulic system pressure measurements; structural dynamics; engine vibration monitoring; launch and separation shock stud- ies; pressure, wind tunnels and aerodynamic studies; air- craft and ground vehicle prognostics; and noise cancella- tion applications.
Overseeing the new division as Senior Director of PCB® Aerospace & Defense is Mr. Ronald J. Livecchi, a 30-year aerospace industry veteran. In his new role, Mr. Livecchi is responsible for worldwide strategic target market develop- ment, including program management; technical sales; marketing; applications engineering; and customer service, for sensors and related instrumentation, including vibra- tion, acceleration, acoustics, pressure, load, dynamic force, strain and torque measurement types. The group will also include targeted applications engineering and customer service assistance, with a global direct sales force, geo- graphically situated according to customer needs.
Molly Bakewell mbakewell@pcb.com
Editor’s Note—The items printed in “The Business of Acoustics” are reported for informational purposes only and are not guaranteed or necessarily endorsed by the Editor, Acoustics Today, or the Acoustical Society of America.
46 Acoustics Today, January 2008